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HSBC was crowned overall Event Marketer of the Year at the 12th edition of the annual Marketing Events Awards. The brand received strong recognition for their campaign “HEX ‘+’”, “HSBC TravelOne Credit Card Launch – Unlocking a World of Travel Freedom”, and “Play for Goodwinning” in categories such ....
But some industry players feel other factors, such as easing of health restrictions, are needed before the sector can fully recover. . Read more at straitstimes.com. ....
Awarding resilience at the World Exhibition Stand Awards The World Exhibition Stand Awards (WESA) have announced the launch of the World Exhibition Stand Resilience Awards, a chance to recognise some extraordinary achievements in what has become an extraordinary global environment for our sector. The WESAs have traditionally celebrated the great stories of achievement on the exhibition show floor, and now they are introducing a new set of awards for 2021, specifically to recognise the resilience shown by exhibition industry professionals in these unusual times. The Resilience awards are free to enter. The coronavirus pandemic has spawned many new inventions, events and activations and been a period of intense creativity, despite the many trials and tribulations. The new awards will provide the recognition and a meaningful celebration deserved by those showing their incredible powers of resilience in the exhibition design and build sector. ....