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Top News In Lapcom Communications Corp Today - Breaking & Trending Today

Pending Business: The Big 20 Countdown

By Steve Lapa Lapcom Communications Corp President No, this isn’t about college football or New Year’s Eve. Wait, maybe it is. This is about getting you to start the 20 benchmarks every news/talk or sports talk manager, seller, even owner should be reviewing, analyzing, and preparing on their 2023/2024 calendars. Call me the Detail Doctor,… ....

Steve Lapa , College Football , Lapcom Communications Corp , New Year , Detail Doctor , Labor Day , Election Day , High Holidays , Daylight Saving Time , Happy New ,

Pending Business: Pulling the Rug Out from Under

By Steve Lapa Lapcom Communications Corp President When was the last time you went shopping for a quality living room rug? Not an oriental, because that is just too easy. We’re talking high quality living room rug that will blend in and stand the test of time… and the dog. Next to fighting with a… ....

Steve Lapa , Lapcom Communications Corp ,

Pending Business: Shorter and Faster is Better

By Steve Lapa Lapcom Communications Corp President Looks like Major League Baseball is about to show the radio business how to score the winning run. Major League Baseball decided it was time to reverse the aging fan base, declining gameday gates, and shorten three-plus-hours of in-game boredom. Despite the downhome storytellers doing play-by-play on radio… ....

United States , Steve Lapa , Major League Baseball , Lapcom Communications Corp , League Baseball , Savannah Bananas ,

Pending Business: Good News Bad News

By Steve Lapa Lapcom Communications Corp President Survey says, the good news is, 49% of local direct advertisers use AM/FM radio. The bad news is, the same survey says, 65% of that same group uses social media advertising. Advantage +16% for the digital team. The good news is, you are comfortable selling/managing digital and social… ....

Steve Lapa , Lapcom Communications Corp , Lapcom Communications , Palm Beach Gardens ,

Pending Business: You're Halfway Home | TALKERS magazine

By Steve Lapa Lapcom Communications Corp President Congratulations! You’ve made to the halfway point this year. Stand by to prepare for the second half of the year like you never have before. This upcoming second half could be so confusing even WAZE may not get you home. The economy is sending so many mixed signals… ....

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