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Pending Business: In Car - Vimarsana News

Pending Business: In Car

By Steve Lapa Lapcom Communications Corp President What happened to us? Unless we move quickly, the radio business stands to lose the final frontier: in-car listening. The numbers tell a riveting story. The good news is 92% of Americans listen to the radio every week. The bad news, according to Edison Research, is only 68%…

Pending Business: The 40% Factor - Vimarsana News

Pending Business: The 40% Factor

By Steve Lapa Lapcom Communications Corp President There is something about 40. 40% of Q1 2023 podcast advertisers did not return for Q1 2024, according to Magellan AI. 40% of small businesses failed within the first three years, according to the Bureau of Labor Statistics. 40% of all workers were prepared to quit their jobs…

Pending Business: Non-Compete - Vimarsana News

Pending Business: Non-Compete

By Steve Lapa Lapcom Communications Corp President It’s complicated, this whole Federal Trade Commission ruling potentially banning the non-compete. Considering where you stand on the non-compete concept, it’s really all about evaluating the five “C” profile of your media business. Personally, I sit at a roundtable where all sides are given equal consideration. More about…

Heavyweight Revenue Session Set for TALKERS 2024: Radio and Beyond - Vimarsana News

Heavyweight Revenue Session Set for TALKERS 2024: Radio and Beyond

 As its amazing agenda begins to take shape, a stellar panel of industry luminaries has been set for TALKERS 2024: Radio and Beyond coming up at Hofstra University on Long Island Friday, June 7.  “Generating Revenue for Talk Radio” will feature (in alphabetical order) Vince Benedetto, CEO, Bold Gold Media Group; John Caraciollo, president/CEO, JVC Broadcasting; Kathy Carr, president, Howie…

Heavyweight Revenue Session Set for TALKERS 2024: Radio and Beyond - Vimarsana News

Heavyweight Revenue Session Set for TALKERS 2024: Radio and Beyond

 As its amazing agenda begins to take shape, a stellar panel of industry luminaries has been set for TALKERS 2024: Radio and Beyond coming up at Hofstra University on Long Island Friday, June 7.  “Generating Revenue for Talk Radio” will feature (in alphabetical order) Vince Benedetto, CEO, Bold Gold Media Group; John Caraciollo, president/CEO, JVC Broadcasting; Kathy Carr, president, Howie…