Sportbooks say pre-Super Bowl push for new customers sc...
ATLANTIC CITY, N.J. (AP) — Scuba divers or astronauts on the International Space Station may be the only humans who avoided a barrage of advertisements over the last two weeks enticing them to bet on the Super Bowl. But the expensive, ubiquitous come-ons succeeded in driving new customers to many of the nation’s largest sportsbooks, boding well for the fast-growing legal sports betting industry in the U.S. The gambling companies won't reveal exactly how many new customers they gained in the run-up to Sunday's Super Bowl, saying that is closely held proprietary information. But in general ...
Source: accesswdun.com