Marketing isn't expendable - it just takes time
So I just read the headline about Elon Musk sacking his marketing team after 4 months.
Source: infonews.co.nz
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#BizTrends2024: Graham Deneys - An adjustment is underway. Can you feel it?
What do meerkats, rabbits and Phil Collins have in common...
Source: bizcommunity.com
Why Performance Branding Is At The Frontier Of B2B Marketing
Lead generation is often seen as the ultimate goal in B2B marketing. But the idea of 'performance branding' offers a more balanced approach and the key to longer-term success.
Source: thedrum.com
Why Performance Branding Is At The Frontier Of B2B Marketing
Lead generation is often seen as the ultimate goal in B2B marketing. But the idea of 'performance branding' offers a more balanced approach and the key to longer-term success.
Source: thedrum.com
"We're missing an important part of the conversation": Beyond the M25 and advertising ROI
McCann Manchester's Tim Whirledge shares his thoughts on why the North's well placed to deliver more than just advertising ROI.
Source: prolificnorth.co.uk