Aldi's ad gives Easter a Latin twist | Comment & Opinion
By Mark Dishman2021-04-01T11:29:00+01:00 It’s unusual to see Easter given a Latin twist, but Aldi has done just that with its seasonal ad, which plays out to a version of Pete Rodriguez’s boogaloo classic ‘I Like It Like That’. The ad begins with the smashing of an egg-shaped piñata, before we cut to a traditional-looking Easter dinner table. Three girls musically affirm that they like 100% British lamb, before the camera moves on to some Scottish salmon and some lemons take over singing duties. We’re then taken to a pile of choc in the garden, where things get weirder as...