The Macallan showcases Colour Collection pop-ups in global travel retail
2024 marks the 200th anniversary year for The Macallan
Source: dfnionline.com
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The Macallan Colour Collection pop-up features at Changi Airport
The activation invites travellers to discover the range through design features and touchpoints
Source: dfnionline.com
The Macallan Colour Collection comes to life in immersive event at London's Somerset House
The new travel retail exclusive collection was created in partnership with graphic designer David Carson
Source: dfnionline.com
An exceptional exclusive: The Macallan unveils The Colour Collection for Travel Retail
The launch of the five-piece collection will be supported by immersive art exhibitions in London, Shanghai, Dubai, Singapore and Los Angeles
Source: dfnionline.com