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Everybody is obsessed with the viral siren eyes trend- from celebrities to influencers and here's everything about it.

Get an elongated and defined look with this siren eyes trend

Skin prep is key to creating that glossy, 'fresh-out-of-water' makeup look you've seen on runways around the world

Here's everything you need to know about cloud skin, the latest K-Beauty makeup trend Updated Mar 14, 2021 | 12:54 IST Another day, another raging beauty trend. Cloud skin is the latest trend that has taken over the glam world. Here, we'll tell you all about it. All you need to know about cloud skin makeup trend  In the past few years, Korean beauty trends and techniques have become very popular and many beauty influencers hail them. From their skincare hacks to get flawless skin to their makeup tricks for unmatched glow, K-beauty has becomes everyone's favourite....

As the age-old saying goes, the eyes are the window to the makeup product trends of 2021. OK, we might have taken some creative liberties there, but the fact of the matter is the pandemic continues to impact several aspects of our lives, including the products we grab from our makeup bags on a daily basis.  Our lips and cheeks are cloaked under masks while out and about, so several of our favorite pre-COVID-19 products are going untouched while our eye makeup has never felt more appreciated — especially those vibrant, shimmery hues we typically shy away from in favor of bold lipstick and ...