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Last month on Twitter, tech writer Casey Newton posted the above pic, observing that he sees it all over San Francisco.

Publishers like The Guardian become conscientious FLoC objectors, as The New York Times and others open to testing the controversial tech April 26, 2021 Privacy concerns, potential discriminatory categorization of people and data control have some publishers including The Guardian joining web browsers in blocking Google’s cookieless tracking and ad targeting method, FLoC. Meanwhile, The New York Times is among publishers open to testing FLoC, or Federated Learning of Cohorts, a method that categorizes groups of people based on their website visits and enables ad targ...