Page 4 - Max Levine News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Snap After some rocky years post-IPO, Snap is winning back users and advertisers. The company expanded its ad formats, upped its service to marketers, and cozied up to creators. 22 people close to Snap charted the key moments in its turnaround. Last summer, as advertisers boycotted Facebook and other social platforms over their handling of hate speech and misinformation, Snap went on a charm offensive.  The company's chief business officer Jeremi Gorman called a meeting with some of her top ad sales aides, including VP of Americas Sales Peter Naylor and VP of Gl...

This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Snapchat recently launched Spotlight, its short-form video feature, and is directly paying creators for their posts. The TikTok lookalike has minted overnight millionaires and now has over 100 million users. But industry insiders questioned the feature's longevity if Snap doesn't integrate brands into it. Snapchat is directly paying creators millions of dollars for their posts on Spotlight, its new short-form video feature and TikTok lookalike. But many crea...

Close icon Two crossed lines that form an 'X'. It indicates a way to close an interaction, or dismiss a notification. This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Katie Feeney is a content creator with over 5 million followers on TikTok and is on track to earn over $1 million from Snapchat. Katie Feeney Snapchat released a TikTok copy-cat feature in November, pledging to pay more than $1 million a day to creators.  Early users of the Sp...

Wonders of Westford Thanks so much for spotlighting Bree Drapa and the Westford Public Library ["Bright Lights," December 16]. You captured her, the library, the town office and the town green perfectly. She is a rock star, but here's the thing: So many people in Westford are rock stars. There's the guy who grooms the cross-country ski trails behind the school every winter. There's the woman who runs the cold-weather coat and hat drive, and the people who get up ridiculously early some Saturdays to run the food shelf, and the guy who organizes the summer concert series, and the parents wh...

The pitch goes something along the lines of, “we’d like you to participate in buying up the vibrant and dynamic neighborhood you love and helped create.” Levine is co-founder and CEO of Nico, short for Neighborhood Investment Company, a real estate startup that is in the business of acquiring buildings in neighborhoods like Echo Park and giving tenants in those buildings and others nearby an opportunity to buy a stake in the ownership structure of the buildings in its portfolio. It can be a difficult conversation, at first. “When you talk to folks in Echo Park about real estate inves...