WPP Acquires New York-Based Social Influencer Marketing Agency Obviously
WPP acquisitions could well be seen as a bit of an adland 'canary in a coal mine' (excusing the fossil fuel reference.)
Source: bandt.com.au
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After Goat, WPP acquires social influencer marketing agency Obviously
After Goat, WPP acquires social influencer marketing agency Obviously
Source: adgully.com
UK's WPP buys Obviously to expand social influencer marketing business
British advertising group WPP said on Monday it has acquired Obviously, a New York-based social influencer marketing agency, for an undisclosed sum.... | March 27, 2023
Source: marketscreener.com
WPP Acquires Social Influencer Marketing Agency Obviously, Expanding Tech-Powered Creator Content Capabilities
WPP today announced the acquisition of Obviously, a technology-led social influencer marketing agency based in New York, with operations in San Francisco and Paris. Founded by Mae Karwowski and... | March 27, 2023
Source: marketscreener.com
WPP doubles down on influencer marketing, Obviously
Nearly 100 people will join VMLY&R, accelerating investment in data and social media work.
Source: adnews.com.au