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《红楼梦》依旧是"顶流"_央广网

《红楼梦》依旧是"顶流"_央广网
ent.cnr.cn - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from ent.cnr.cn Daily Mail and Mail on Sunday newspapers.

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贾宝玉是厌学少年？别把《红楼梦》读歪了_中国网

贾宝玉是厌学少年？别把《红楼梦》读歪了_中国网
china.com.cn - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from china.com.cn Daily Mail and Mail on Sunday newspapers.

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《红楼梦》依旧是"顶流"|红学|曹雪芹|贾宝玉_网易订阅

《红楼梦》依旧是“顶流”,红楼梦,红学,胡适,曹雪芹,贾宝玉 ....

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贾宝玉是厌学少年？别把《红楼梦》读歪了-中工文化-中工网

　　此外，观众审美的变化也是主要原因。刘继保指出，这些年来，我们经历了快餐文化、读图时代等一系列时代变化，《红楼梦》的传播方式和审美批评理念与当下新兴的大众需要有隔阂。尽管学院派红学依然沉浸在文字文本里，但精英红学与大众红学的区别在于，精英红学体验的是经典的厚重与高贵，而大众红学需要的是娱乐与快感。
　　具体到《红楼梦》改编上，刘继保建议应以影视作品、动漫游戏改编为基础，向上游文学产品、漫画作品以及下游主题娱乐业、周边衍生消费品产业延伸，同时在开发的过程中，应避免产品的粗制滥造对IP的消耗，打造真正的文化大IP。
　　刘继保主张要允许后现代解构和戏说式改编。在他看来，《大话西游》系列就被公认为“后现代”无厘头风格的经典影片，《西游新传》（2010年）的改编同样也� ....

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