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Marketers have been striving to achieve customer understanding for decades. The pursuit is only getting more complex with the predominance of digital activity.

Meant. that's one thing when it's in the public arena. it's a complete other thing when you're giving testimony as part of a federal investigation. >> right, even if you're not under oath. when you're speaking to investigators, you can -- yeah, dicey territory. let's move to something else. another shift from the president we've seen play out is, remember rocket man? he's short, he's fat, lock and load, fire and fury. the president has had some tough words about north korea and kim jong-un. but in the "wall street journal" interview this week, he said he would probably have a good relationship...