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Subscribe Product showcase 2021: General Mills goes soft, Whole Earth gets personal and Bwydydd Madryn flies the flag for Welsh snacks By Gill Hyslop What are you in the mood for today? Pic: GettyImages/lemono General Mills is moving its iconic Pillsbury brand into the cookie aisle with a line of Soft Baked Cookies; Whole Earth is gearing up for the Tokyo Olympics with personalised jars of peanut butter; and Pwellheli-based food distributor Bwydydd Madryn is ramping up its portfolio of Welsh treats. Team Crunchy or Team S...

Dive Brief: General Mills' Pillsbury brand is debuting a line of Soft Baked Cookies, marking its first product for the ready-to-eat cookie space in its more than 150-year history. The cookies are made with a blend of butter and shortening, which gives them a soft texture, the company said. They will be available in four varieties — Chocolate Chip, Confetti, Sugar with Drizzled Icing and Peanut Butter with Chocolatey Drizzle — in packages of 18 cookies. The Pillsbury Soft Baked Cookies are launching in Walmart stores this month, and will roll out to other retailers nationwide in April. Pil...