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Product showcase 2021: From nut-free treats to frozen desserts and Lay’s island-style offerings It's (almost) summertime and the snacking should still be easy ... Pic: GettyImages/kieferpix Not a nut in sight Sara Lee Frozen Bakery’s Superior on Main brand has launched several peanut- and tree nut-free products in advance of Food Allergy Awareness Week (9-15 May). The treats include two varieties of Shortbread and two seasonal desserts, namely Cinnamon Bun Crème Puffs and Peppermint Iced Cookies. The Shortbread and Chocolate Drizzled Shortbread are made with real butter and are also pres...

Subscribe Product showcase 2021: General Mills goes soft, Whole Earth gets personal and Bwydydd Madryn flies the flag for Welsh snacks By Gill Hyslop What are you in the mood for today? Pic: GettyImages/lemono General Mills is moving its iconic Pillsbury brand into the cookie aisle with a line of Soft Baked Cookies; Whole Earth is gearing up for the Tokyo Olympics with personalised jars of peanut butter; and Pwellheli-based food distributor Bwydydd Madryn is ramping up its portfolio of Welsh treats. Team Crunchy or Team S...

By Jerome Smail2021-03-08T13:03:00+00:00 Source: Wall’s Pastry Wall’s Pastry has announced the launch of a ‘Great Family Favourites’ product range in selected Asda stores. Developed by Addo Food Group, the range will be initially available for three weeks from 18 March. It has been designed to meet the growing demand for family-focused food and features ‘classic springtime products’, Wall’s Pastry said. The Great Family Favourites range comprises Chicken & Gravy Pie, Minced Steak & Onion Pie (both 400g, £2), Family Sausage Roll (450g, £2), Bacon & Cheese Quiche and Cheese &...