Page 7 - Mobility Index News Today : Breaking News, Live Updates & Top Stories | Vimarsana

This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drum's audience. Find out more on The Drum Network homepage. IPA Touchpoints report dispels OOH lockdown myths The release of a new IPA Touchpoints report always makes for interesting reading and the publication of its third edition of Making Sense: The Commercial Media Landscape did not disappoint. This edition of the report compared media consumption and behaviour both before (6 Jan-23 March) and during...

Why urban innovation relies on new mobility partnerships by Jasmine Reimer/ Trends - 9 minute read / February 19, 2021 Public and private transportation agencies, possibly for the very first time, are working together to improve mobility solutions for the future. "For many years, urban mobility & "mobility as a service" (MaaS) have been buzzword phrases for a more utopian vision [of transportation.] COVID-19 has had a major impact in accelerating that vision and is bringing public, private, and other commercial and social interests together to realize this ambition..." — Stuart Ryan, ...

By Microsoft reporter 18 February, 2021 The speed and ease we can get around a city have a significant bearing on those who live and work there: impacting our livelihoods, wellbeing and quality of life. Mobility is vital to the successful functioning of cities. Innovation enabled by a combination of digital technology and collaboration between city government, transport providers and mobility companies will help deliver the solutions needed, says Heiko Huettel, Microsoft EMEA’s automotive lead. Mobility is becoming a smart platform, powered by connectivity, real-...

This promoted content is produced by a member of The Drum Network. The Drum Network is a paid-for membership product which allows agencies to share their news, opinion and insights with The Drum's audience. Find out more on The Drum Network homepage. 2020: we got it mostly right “The future isn’t Google-able.”That’s what we said in our 2020 predictions.Turns out we nailed that with 100% accuracy. When we published our predictions 100 years ago in December 2019, we – and the rest of the planet – had no concept of what was coming and the impact it would have on us all; the terrible ...