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Super Bowl Ad Fest: the good, the bad, and the not so ugly A 30-second commercial spot for Super Bowl this year costs north of $5.6 million, according to AdAge. Industry Leaders Magazine brings to you the crème de la crème of Super Bowl Ads 2020. PUBLISHED BY 1 year ago Super Bowl commercials are the most coveted spots that companies vie for and are ready to pay millions for a 30-second slot. This year being an election year added some more gravitas to the scramble to get on to the Super Bowl ad mania. The San Francisco 49ers faced the Kansas City Chiefs in Super Bowl LIV on Sunday. A 30-second commercial spot for Super Bowl this year that aired on Fox is about $5.6 million going by news reports and ....