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The World's Most Effective Marketers are announced: 2023 Global Effie Index Results


Repeat chart toppers AB InBev & McDonald's demonstrate their continued success. Close competition amongst agencies illustrates commitment to effectiveness globally. NEW YORK, June 6, 2024 /PRNewswire/ Effie Worldwide has today announced the 2023 Effie Index® (effieindex.com), the 13th annual ranking of the companies behind the world's most effective marketing initiatives. FMCG/CPG, fast food and beverage companies dominated this. ....

United Arab Emirates , United States , Buenos Aires , Distrito Federal , Ukraine General , New Zealand , Caitie Rowe , Traci Alford , Inbev Mcdonald , Gres Todorchuk , Leo Burnett , Mccann Worldgroup Gurugram , Mccann Worldgroup , Asia Pacific , Gres Todorchuk Kyiv , Landmark Group , Most Effective Holding Group , Most Effective Agency Holding Groups , Most Effective Agency Offices , Womb Communications , Most Effective Agency Network , Procter Gamble , Most Effective Agency Office , Burger King , Cola Company , Most Effective Independent Agency ,

CBL Sera shines with the most number of key awards at Effies 2022

CBL’s Sera emerged triumphant at the recently concluded Effie Awards 2022 - winning the top awards of the evening - Most Effective Brand of the Year - CBL Sera; Most Effective Marketer of the Year - Convenience Foods Lanka PLC (Subsidiary of CBL Group); Gold Winner in Packaged Food; Gold Winner in M ....

Sri Lanka , Nuwan Rathnakirthi , Mohenesh Chamith Buthgumwa , Jayanga Perera , Sera Kottu , Dentsu Communications , Brand Association Of Sera Kottu , Sera Campaign , Marketing Team , Sri Lanka Institute Of Marketing , Convenience Foods Lanka , Effie Awards , Most Effective Brand , Most Effective Marketer , Gold Winner , Packaged Food , Media Innovation , Silver Winner , Social Media , Bronze Winner , Effies Awards , Effie Awards Sri Lanka , Convenience Foods , Isobar Sri Lanka , Kaali Projects , Grand Theft Auto ,

Daniel Hess to spearhead Baurs Consumer Division to expand its footprint

With the aim of becoming the most sought-after and trusted distributor for consumer goods in Sri Lanka, A Baur & Co. (Pvt.) Ltd., also known as Baurs, one of the leading diversified corporates in the country is strengthening its Consumer Division to double its agencies, expand its portfolio, and enhance its channel agility to reach […] ....

Sri Lanka , Nuwan Rathnakirthi , Mohenesh Chamith Buthgumwa , Sera Kottu , Jayanga Perera , Brand Association Of Sera Kottu , Sri Lanka Institute Of Marketing , Convenience Foods Lanka , Marketing Team , Dentsu Communications , Sera Campaign , Effie Awards , Most Effective Brand , Most Effective Marketer , Gold Winner , Packaged Food , Media Innovation , Silver Winner , Social Media , Bronze Winner , Effies Awards , Effie Awards Sri Lanka , Convenience Foods , Isobar Sri Lanka , Kaali Projects , Grand Theft Auto ,

HEINEKEN Lanka appoints Johann Munaweera as Director -Corporate Affairs

HEINEKEN Lanka is pleased to announce the appointment of Johann Munaweera as its Director – Corporate Affairs. He will also serve as a member of HEINEKEN Lanka’s management team. Commenting on the appointment, Maud Meijboom-van Wel, Managing Director of HEINEKEN Lanka, said, “Our entire team is delighted to welcome Johann to HEINEKEN Lanka, and we […] ....

Sri Lanka , Nuwan Rathnakirthi , Mohenesh Chamith Buthgumwa , Sera Kottu , Jayanga Perera , Brand Association Of Sera Kottu , Sri Lanka Institute Of Marketing , Convenience Foods Lanka , Marketing Team , Dentsu Communications , Sera Campaign , Effie Awards , Most Effective Brand , Most Effective Marketer , Gold Winner , Packaged Food , Media Innovation , Silver Winner , Social Media , Bronze Winner , Effies Awards , Effie Awards Sri Lanka , Convenience Foods , Isobar Sri Lanka , Kaali Projects , Grand Theft Auto ,