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Repeat chart toppers AB InBev & McDonald's demonstrate their continued success. Close competition amongst agencies illustrates commitment to effectiveness globally. NEW YORK, June 6, 2024 /PRNewswire/ -- Effie Worldwide has today announced the 2023 Effie Index® (effieindex.com), the 13th annual ranking of the companies behind the world's most effective marketing initiatives. FMCG/CPG, fast food and beverage companies dominated this...

YourStory presents the daily news roundup from the Indian startup ecosystem and beyond. Here's the roundup for Wednesday, April 26, 2023.

Best Media Info: Of the initial 3,005 entries from 21 countries, 601 entries have made it to the shortlists| Advertising News

What was your favourite ad campaign of 2022? Is it among these 10 ads?

Effie Worldwide has announced the 2021 Effie Effectiveness Index (effieindex.com), the annual ranking of the companies behind the world’s most effective marketing efforts. AB InBev, McDonald’s, Omnicom, McCann Worldgroup, FP7 McCann Dubai and Special Group were named Most Effective Marketer, Brand,