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While recent slumps in subscription-driven OTT have convinced many observers that great content and plenty of it simply aren't enough, what can content providers do to reverse that trend by following the numbers and understanding their audiences better? Hub Entertainment Research's Jon Giegengack has the numbers and some strong recommendations in this clip from his presentation at Streaming Media Connect 2023.
While recent slumps in subscription-driven OTT have convinced many observers that great content and plenty of it simply aren't enough, what can content providers do to reverse that trend by following the numbers and understanding their audiences better? Hub Entertainment Research's Jon Giegengack has the numbers and some strong recommendations in this clip from his presentation at Streaming Media Connect 2023.
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09.11.2022 - BARK, Inc. (NYSE: BARK) (“BARK” or the “Company”), a leading global omnichannel brand with a mission to make all dogs happy, today announced its financial results for the fiscal second quarter ended September 30, 2022. Key Highlights Delivered ...