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Optiminastic launches its virtual office 'Optiverse': Best Media Info - Vimarsana News

Optiminastic launches its virtual office 'Optiverse': Best Media Info

Best Media Info: The new office aims to play a significant role in providing brands and advertisers a view into the numerous potential marketing opportunities that the Metaverse has to offer| Digital News

Is the Indian edtech boom beginning to go bust? - Vimarsana News

Is the Indian edtech boom beginning to go bust?

Mumbai: The Indian edtech industry has witnessed a dream run in the past two years. The pandemic turned out to be a boon in disguise for the fledgling sector, which saw blockbuster growth with schools and educational institutes switching over to the online mode. This paved the way for the rise of numerous ed-tech startups, with the space attracting a slew of investors and

RBI recommends to ban cryptocurrencies, industry shows concern - Vimarsana News

RBI recommends to ban cryptocurrencies, industry shows concern

Mumbai: The crypto ecosystem in the country has once again come under the scanner after finance minister Nirmala Sitharaman stated in Parliament recently that the Reserve Bank of India (RBI) has expressed concerns over cryptocurrencies and sought a ban on them from the government.

Performance marketing takes a back seat as brands focus more on long-term play - Vimarsana News

Performance marketing takes a back seat as brands focus more on long-term play

Several companies that spent almost all of their digital budget on performance marketing have cut their spends by as much as 80%. BestMediaInfo.com finds out why digital marketing is seeing this tectonic shift

Optiminastic Media launches OTT production house 4Dots Production - Vimarsana News

Optiminastic Media launches OTT production house 4Dots Production

Digital marketing agency Optiminastic Media has launched 4Dots Production, a full-fledged OTT production house. The launch of 4Dots Production marks Optiminastic Media’s foray into the digital entertainment industry.