Stay updated with breaking news from Park Consulting. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Do you write to influence opinions or behavior? If so, you might bring the reader into the conversation.How do you address the reader? Do you:Use the pronoun you (as I did leading into this point)Aim for quaint or charming with dear reader?Get some distance with one (as one does)Put yourself
My grandmother was an avid reader. Books were as necessary to her as food, and she nurtured that love in her descendants. When cataracts stole her ability to read in her 80s, we all thought it was a tragedy. But not for her. Always resilient and positive, she ordered books
Image: DepositphotoNot long ago, I wrote a book with the title 33 Ways Not to Screw Up Your Business Emails. So imagine my embarrassment when I sent someone an email recently with the number 11,000 instead of 1,100.Whoops!Here’s the chapter I wish I’d included in the book: What to do
Where was I?Have you ever set off to get something from the kitchen, then been distracted by some other thought? You arrive in the kitchen and suddenly think, “What was I looking for here?”It’s frustrating.You might retrace your steps, returning to the starting point so you can remember what you
[unable to retrieve full-text content]Looking for ways to increase your business writing skills? How about the advice in a good book? Find five of my favorite business writing recommendations on Shepherd