Why a focus on 'personal purpose' can help fight 'The Great Resignation'
It’s time to put purpose at the heart of employee retention strategies, Stephanie Matthews writes in the latest in Campaign's Talent Crunch series.
Source: campaignlive.co.uk
Page 11 - Peter Field News Today : Breaking News, Live Updates & Top Stories | Vimarsana
Stay updated with breaking news from Peter Field. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Top News In Peter Field Today - Breaking & Trending Today
The purpose debate is raging but the value of context has been overlooked
Placement of advertising matters more than ever, The Guardian's ad chief says.
Source: campaignlive.co.uk
Pissouri sunshine dreams in ruins - Cyprus Property News
70 houses in Pissouri village are collapsing, 17 families evicted from their homes have pleaded with the Cypriot government to help.
Source: cyprus-property-buyers.com
How your brand can sound distinctive in a noisy world
Sound assets can capture consumer attention, boost distinctiveness and build mental availability, explains Roscoe Williamson of MassiveMusic.
Source: warc.com
Peter Field hits back at 'hysterical' brand purpose critics: read his letter in full
After the backlash for an Institute of Practitioners in Advertising paper endorsing the effectiveness of brand purpose campaigns, author Peter Field has now issued his own riposte to what he describes as a "hysterical" industry reaction to his research. Read his full letter below.
Source: thedrum.com