Marico To Acquire A Majority Stake In D2C Nutrition Brand Plix For INR 369 Cr
FMCG major Marico has said that it has signed a definitive agreement to acquire a 58% stake in D2C nutrition brand Plix for INR 369.01 Cr.
Source: inc42.com
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FMCG major Marico has said that it has signed a definitive agreement to acquire a 58% stake in D2C nutrition brand Plix for INR 369.01 Cr.
D2C brands can leverage the "restless shopper" mentality to their advantage by providing visibility and timely updates.
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