Red, Rural and Raging: What's attracting Dabur, Marico to the cooling oil category
Last month, the two FMCG giants forayed into the ‘Thanda Thanda Cool Cool’ category. We spoke to brands to decode their strategy, ad route and more.
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Last month, the two FMCG giants forayed into the ‘Thanda Thanda Cool Cool’ category. We spoke to brands to decode their strategy, ad route and more.
D2C brands can leverage the "restless shopper" mentality to their advantage by providing visibility and timely updates.
What sets Mohit apart from the sea of influencers is his innate ability to resonate with his followers. His captivating content transcends mere aesthetics and delves deep into the realm of inspiration, encouraging his fans to embrace their own unique sense of style.
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