Ad spends in India to grow 15.5% to reach Rs 146,450 cr in 2023: GroupM TYNY report
Ad spends in India to grow 15.5% to reach Rs 146,450 cr in 2023: GroupM TYNY report
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Ad spends in India to grow 15.5% to reach Rs 146,450 cr in 2023: GroupM TYNY report
Best Media Info: The report states that 56% of ad spends are estimated to be on digital in 2023| Advertising News
GroupM’s annual This Year Next Year (TYNY) report was rolled out on 14 February 2023. The predictions underline the continued growth and potential of the Indian advertising industry and the opportunities it presents for advertisers.
There will be a 15.5% increase in ad spends in India, with an increment of about ₹20,000 crore, as compared to 2022
Ad spends in India to grow 15.5% to reach Rs 146,450 cr in 2023: GroupM TYNY report