Soup-To-Nuts Podcast: FTC warning to influencers includes new disclosure principle
Warning letters sent last week by the Federal Trade Commission to two food industry trade groups and a dozen online health influencers questioning the adequacy of paid partnership disclosures may not be a harbinger of impending enforcement that some believe, but they do shine a light on common social media practices that the FTC deems insufficient or is unwilling to give a pass going forward.
Source: foodnavigator-usa.com
