Maisie Williams Joins H&M as 'Sustainability Ambassador,' But Both Face Greenwashing Claims
Maisie Williams Joins H&M as ‘Sustainability Ambassador,’ But Both Face Greenwashing Claims (Avatar Maisie; Credit: H&M) H&M’s drive to encourage the “reuse, remaking and recycling of unwanted garments” in the fashion world now features actress Maisie Williams, well-known for her role in Game of Thrones, as the company’s “global sustainability ambassador.” The company, striving toward a goal of only using recycled or other sustainably sourced materials by 2030, says Williams will help drive change in fashion. But with this new campaign, H&M has come under fire from sustaina...
Source: environmentalleader.com