Live Breaking News & Updates on Rends statistics

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Signage network makes DOOH 24% more memorable in neuroscience study

QMS, an Australia-based outdoor media company, has announced the results of its neuroscience study, executed in partnership with Neuro-Insight, a research firm, according to a press release. The goal of the study, which was the fifth published by the partners…

Australia , City-of-sydney , New-south-wales , Los-angeles , Christian-zavecz , Peter-pynta , Asia-pacific , Advertising , Udience-measurement , Ooh-advertising , Rends-statistics

Programmatic screen count up 15%, digital signage grows across pDOOH

Place Exchange, a supply side platform for programmatic out-of-home media, has released its "H2 2022 Programmatic OOH Trends Report," which it shared directly with Digital Signage Today. We reached out to Place Exchange for a comment on the report. "It's…

Lynda-liu , Place-exchange-trends , Place-exchange , Digital-signage , Place-exchange-trends-report , Advertising , Ooh-advertising , Rends-statistics ,

How location data turns OOH into performance digital channel

Out-of-home advertising is undergoing a massive shift as it adopts digital capabilities, morphing into the channel many now recognize as digital out of home, or DOOH.

World-federation-of-advertisers , Times-square , World-federation , Advertising , Udience-measurement , Ooh-advertising , Obile-interactivity , Oi , Rends-statistics ,

Book review: 'The human side of digital transformation' by Kamales Lardi

Kamales Lardi's book, "The Human Side of Digital Business Transformation", leverages decades of business and consulting experience in this human-centered roadmap to successful digital transformation. A thorough, practical and ultimately optimistic manual for success in the Fourth Industrial Revolution.

Kamales-lardi , Simon-sinek , Salim-ismail , Gen-alpha , Walter-isaacson , Didier-bonnet , Walmart , Prada , Human-side , Digital-business-transformation , Fourth-industrial , Exponential-organizations

Pizza market to increase by $51B

The global pizza market will increase by $51.28 billion from 2021 to 2026 and will accelerate at a compound annual growth rate of 6.11%, according to a Technavio report. North America will account for 43% of the market's growth during…

United-states , America , Operations , Rends-statistics ,

Saturn announces UK hiring drive, cites digital signage demand

Saturn Visual Solutions, a Manchester, England-based digital signage consultancy firm, has announced a hiring drive with seven new staff members in the past nine months, citing increased UK demand for digital signage, a rebranding initiative and the lifting of pandemic…

United-kingdom , Manchester , Chris-welsh , Matthew-drury , Saturn-visual-solutions , Seiko , Andrii-stets , Corporate-communication , Ooh-advertising , Rends-statistics ,

25 million stream FIFA in Bangladesh on Toffee

Bangalink has reported that 25 million users in Bangladesh have streamed FIFA this year using its Toffee platform, according to a press release. As reported by Digital Signage Today in September, Bangalink (a VEON subsidiary) launched 4G networks across Bangladesh…

Bangladesh , Digital-signage-today , World-cup , Audience-measurement , Ontent , Etaverse , Obile-interactivity , Rends-statistics ,

OOH revenue rose 11% in Q3 2022

Out-of-home advertising revenue rose 11% in the third quarter of 2022, according to figures in a report from the Out of Home Advertising Association of America, and DOOH has grown 14%, according to a press release. OOH YTD has risen…

United-states , America , American , Anna-bager , Google , Verizon , Us-senate , Home-advertising-association-of-america , American-express , Samsung , Netflix , Expedia

Americans eating out less but satisfaction remains strong

More than half, 59%, of Americans are eating out less often, compared to a year ago, across all food formats but most significantly in the casual dining industry. The fast food industry, in comparison, has experienced more gains than other…

Mexico , United-states , Mexican , Americans , American , Felicia-rogers , Decision-analyst , Operations , Rends-statistics ,

Americans eating out less but satisfaction remains strong

More than half, 59%, of Americans are eating out less often, compared to a year ago, across all food formats but most significantly in the casual dining industry. The fast food industry, in comparison, has experienced more gains than other…

Mexico , United-states , Mexican , Americans , American , Felicia-rogers , Decision-analyst , Operations , Rends-statistics ,