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20 Mistakes Brands Make That Can Decrease Social Media Engagement

With nine out of 10 users following one or more brands on social media, brands clearly need to prioritize the cultivation of strong communities on social platforms.

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How To Organically Integrate Customer Advocacy Into Marketing Efforts

While leveraging customer advocacy in marketing boosts brand loyalty and growth, doing so in a genuine, authentic manner that resonates with consumers can be challenging.

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18 Agency Pros Share Influencer Marketing Ideas For The Holiday Season

As the holiday season looms, brands can break free from standard conventions and push boundaries to create truly memorable and effective influencer marketing campaigns.

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19 Key Ways Agencies Help Their Clients Prepare For The Holiday Rush

From crafting a compelling ad campaign to optimizing a company’s online presence, agencies can play a central role in guiding businesses through the holiday sales frenzy.

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5 Tips For Maximizing Your Holiday Season Promotional Strategy

Even if you have not started planning yet, you still have time to implement tactics that can improve your overall performance. 

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19 Agency Leaders' Top Platforms For Reaching Top-Of-Funnel Audiences

With so many options available, marketers have to figure out which platform will reach and resonate with potential customers who are just starting their buyer’s journey.

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