CSPAN Today In Washington May 12, 2011
with pcs networks and launched the competitive era. because competition was important at that time, the fcc auctioned -- built networks and attracted customers and generally disrupted established markets. suddenly, local duopolies were forced to respond. new coverage areas, better customer service, and more innovative offerings. in order to acquire and retain customers, they have to get creative. we did several things that were groundbreaking such as free nights and weekends, free incoming calls and unlimited calling. we had not done these things because we did not have to in ies.era...
Source: archive.org