Why 'See Now, Buy Now' Shows Are Withering
The format still has its devotees, but its use is dwindling — or intermittent — as traditional fashion weeks gather steam.
Source: yahoo.com
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The format still has its devotees, but its use is dwindling — or intermittent — as traditional fashion weeks gather steam.
See-now, buy-now fashion shows, a big disruptor when the format emerged in 2016, are falling out of fashion, while Jacqueums and others persist.
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Soft sport coats, dress shirts, colorful sports shirts and bathing suits were among the bestsellers.