NVPC appoints Ruder Finn as PR partner to amplify City of Good narrative
NVPC appoints Ruder Finn as PR partner to amplify City of Good narrative Details 30 June 2021 Singapore's National Volunteer and Philanthropy Centre (NVPC) has appointed Ruder Finn Asia to manage PR duties following a tender first called in April this year. Incumbent Muse & Motif defended the account. Director, marketing and advocacy, Jeffrey Tan, told MARKETING-INTERACTIVE that taking its various programmes and events into consideration, Ruder Finn presented a holistic and integrated communications strategy designed to amplify the City of Good n...