Sebamed Ad News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Sebamed’s country head Shashi Ranjan speaks about how the campaign was conceptualised and how it came together.

The court has asked the brand to refrain from naming Rin as it is a detergent bar but the ads naming Lux, Dove and Pears can be aired.

Sebamed-HUL soap opera continues as the company blames HUL for going to the court without a prior notice The Bombay High Court on January 11 passed an injunction order after HUL took Sebamed’s campaign that took a dig at the company’s soap range to the court restraining its campaign from all mediums. However, Sebamed wasn’t given a prior notice by HUL and the arguments will continue today. After the Bombay High Court restrained Sebamed’s commercials from all mediums, the company has now blamed rival Hindustan Unilever for taking the matter to court without giving a prior notice to ...

The ad war between Sebamed and HUL escalates The ad war between Sebamed and Dove intensifies as HUL plans to take suitable legal action against the former. Sebamed released a print ad and digital commercials taking a direct dig at HUL’s Dove. Hindustan Unilever (HUL) said in a media interview that the company will take a ‘suitable action’ against rival Sebamed’s print ads that targeted its soap brands. The German personal care brand Sebamed claimed that its cleansing bar is better than soaps like Dove, Rin, Pears and Lux that its competitor Hindustan Unilever offers. Sebamed also ...