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Dermatology brand Ceradan appoints agency partner for digital and eCommerce duties marketing-interactive.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from marketing-interactive.com Daily Mail and Mail on Sunday newspapers.
TPG Mobile taps JOLT Digital for digital duties Details 25 January 2021 TPG Mobile has appointed JOLT Digital to handle digital media planning and buying for a year, after six months of courting. The account will be led by strategy and planning director Jonathan Ng, who joined the agency last year, and work for the youth campaign and senior plan campaigns have gone live. Founder and CEO Sebastien Lepez (pictured below) told MARKETING-INTERACTIVE that the team proposed an approach based on JOLT s mission, which is to bridge the gap between traditional media agencies and emerging technology. This is a strategy we believe can help TPG stay ahead of the game to increase ROI and grow its business, he added. ....
JOLT Digital hits refresh on brand to better reflect proposition and values Details 17 December 2020 JOLT Digital has undergone a brand refresh, working with branding consultancy KOUSAH&CO over a period of six weeks to undertake a three-step process. Both teams had a strategic working session following an immersion of brand and collaterals to define the brand blueprint before moving on to working on the creative phase. The creative phase was also completed swiftly, with one out of three concepts being chosen, refined, and finalised across key touchpoints before creating JOLT Digital s brand guidelines. KOUSAH&CO was appointed in late August to help JOLT Digital build a stronger brand presentation that is more reflective of its proposition and values. The project is also a result of KOUSAH&CO’S Get Branded By Design package for SMEs. JOLT Digital and KOUSAH&CO declined to reveal the monetary value of the rebrandin ....