Walch parent company picks Havas Media to grow presence in SG
Whealthfields Lohmann noted that the account is effective immediately.
Source: marketing-interactive.com
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Behind Jolt Digital's mission to bring more science to media planning
By Charlotte McEleny-06 April 2021 04:08am Jolt Digital's Sebastien Lepez discusses J-Cal launch With strong competition between agencies, creating IP or technology is one strategy to standing out. The Drum speaks to Jolt Digital founder Sebastian Lepez about his ambition to transform the media buying process, and win a few clients along the way. Independent agency Jolt Digital has launched its own planning tool, J-Cal, which aims to replace ‘gut feeling’ with technology and science, a move that founder Sebastian Lepez believes is a long time coming from agencies. Lepez s...
Source: thedrum.com
TPG Mobile taps JOLT Digital for digital duties
TPG Mobile taps JOLT Digital for digital duties Details 25 January 2021 TPG Mobile has appointed JOLT Digital to handle digital media planning and buying for a year, after six months of courting. The account will be led by strategy and planning director Jonathan Ng, who joined the agency last year, and work for the youth campaign and senior plan campaigns have gone live. Founder and CEO Sebastien Lepez (pictured below) told MARKETING-INTERACTIVE that the team proposed an approach based on JOLT's mission, which is to bridge the gap between traditiona...
Source: marketing-interactive.com