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Irdeto partners with Anypoint Media to offer end-to-end advertising platform for TV and OTT service providers - Vimarsana News

Irdeto partners with Anypoint Media to offer end-to-end advertising platform for TV and OTT service providers

Irdeto partners with Anypoint Media to offer end-to-end advertising platform for TV and OTT service providers

TV 2 Norway takes Yospace SSAI for TV 2 Play ad strategy - Vimarsana News

TV 2 Norway takes Yospace SSAI for TV 2 Play ad strategy

In a partnership seeing the server-side ad insertion (SSAI) firm’s technology applied to live and VOD content across all players, Yospace is teaming with leadin...

OKAST and Broadpeak launch joint FAST 2.0 Solution - Vimarsana News

OKAST and Broadpeak launch joint FAST 2.0 Solution

OKAST and Broadpeak have linked hands to introduce the FAST 2.0 solution that combines personalization with distribution for traditional operators. FAST 2.0 will integrate Broadpeak's advanced Server-Side Ad Insertion (SSAI) solution with the new version of OKAST Channels. Personalised channel content is curated through AI to best meet viewer preferences. “We are particularly proud to…

Publica by IAS, Index Exchange, and The Trade Desk unveil new research showing an 84% drop in ad selection carbon emissions by adopting OpenRTB 2.6 for CTV advertising - Vimarsana News

Publica by IAS, Index Exchange, and The Trade Desk unveil new research showing an 84% drop in ad selection carbon emissions by adopting OpenRTB 2.6 for CTV advertising

Powered by data from Scope3, the research found newly introduced pod bidding feature drives further efficiency and sustainability throughout the CTV advertising supply chain NEW YORK, June 16, 2023... | June 16, 2023

Estrella Media's Christina Chung Talks Expanding AVOD Channels' Targeted Reach Via Media Partners - Vimarsana News

Estrella Media's Christina Chung Talks Expanding AVOD Channels' Targeted Reach Via Media Partners

Estrella Media's Christina Chung talks with Tim Siglin of Help Me Stream Research Foundation about expanding AVOD channels' targeted reach via media partners in this Streaming Media East 2023 interview.