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More than 3.5 billion people lost their connection to their social networks when Facebook’s portfolio of apps went down October 4, 2021. The combined reach of...

As part of The Drum’s Retail Deep Dive, iProspect’s Dan Friel tells us how advanced media tech and platforms are reimagining what the customer journey could look like for mainstream brands, simplifying and shortening journeys that have historically been complex and opaque.

), for more coverage.  A poll released today by CAP Action and Public Citizen shows just how far out of public favor America’s Big Tech companies have gotten. Not only are Americans worried about the size and influence of the companies but, according to the survey, they support taking steps to regulate them. In other news, activists in Chicago rallied Thursday calling on the city to end its contracts with the controversial gun detection company ShotSpotter. ADVERTISEMENT   BAD POLL FOR BIG TECH: The approval ratings of America’s biggest tech companies are all underwater, according to a ...

Twitter trials shopping feature on brands' profile Details 30 July 2021 Shortly after retiring its Fleets function earlier this month, Twitter is taking on the social commerce scene by trialling its “Shop Module” function, a dedicated space at the top of a profile where businesses can showcase their products. A profile with the Shop Module enabled would allow users to scroll through the carousel of products and tap through on a single product to learn more and purchase, within an in-app browser without leaving the app. Through this, Twitter is ex...

Fibre2Fashion Toggle navigation 30 Pic: Twitter American social media platform Twitter has launched the pilot of Shop Module, a feature that will allow the company to explore how shoppable profiles can create a pathway from talking about and discovering products on Twitter to actually purchasing them. The module is a dedicated space at the top of a profile where businesses can showcase their products. Twitter will initially start small with a handful of brands in the US for people who use the platform in English on their iOS devices, Bruce Falck, product l...