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Twitter is testing a new Live Shopping feature which allows users to browse and shop items while watching a livestream. Twitter is conducting the first test of Live Shopping in collaboration with Walmart. The event will be hosted by singer and songwriter Jason Derulo.
Twitter’s e-commerce initiatives now include livestream shopping and Walmart will be the first retailer to test the new platform. Over the past year, Walmart has invested in live shopping by hosting events across social platforms like TikTok and YouTube, and soon it will debut Twitter’s first-ever shoppable livestream. On November 28, Walmart will kick off […]
Merkels Fazit zu 20 Jahre Afghanistan-Einsatz fällt deutlich aus. Am Flughafen in Kabul herrscht das Chaos. Mehr im Afghanistan-Blog.
Instagram experimentiert mit einer neuen Werbe-Funktion und erweitert den Shop Tab um die Funktion "Ads". Das Feature ermöglicht es Unternehmen, ihre Produkte prominenter zu präsentieren. Momentan läuft eine Testphase für ausgewählte Werbe-Kunden in den USA.
Business Insider selected top people from North America, Europe, and Asia Pacific that have been transforming the industry this year, and brought five of them together to discuss the state of marketing. From North America, we had Instagram's VP of product Vishal Shah. From the Asia Pacific region, we had Tim Kobe, founder of design firm Eight Inc. and Ian McKee, CEO and founder of online content marketplace Vuulr. From Europe, we had Duccio Vitali, CEO of Italian business-transformation company Alkemy; and Lubomira Rochet, L'Oréal's global chief digital officer. They discussed the sei...