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How APAC plant-based industry must evolve to overcome consumer fatigue and avoid post-hype failure

The Asia Pacific plant-based industry needs to evolve marketing and innovation strategies to be more in line with local consumer needs if it hopes to avoid consumer marketing fatigue as well as any potential post-hype slump as has been seen in other regions. ....

United Kingdom , New Zealand , Maarten Geraets , Gerben Kamps , Smith Taweelerdniti , Canada The Very Good Food Company , Business Development Lena Tan , Singapore Food Agency , Thai Union Alternative Proteins , Thai Union Alternative Proteins Global Business Development , Thai Union , Singapore Health Promotion Board , Meatless Farm , Remastered Foods , United States Planterra Foods , Very Good Food Company , Beyond Meat , Plant Meat , Singapore Based Herbyvore , Healthy Plate , Health Promotion Board , Fna Deep Dive , Lant Based ,

How APAC plant-based industry must evolve to overcome consumer fatigue and avoid post-hype failure

The Asia Pacific plant-based industry needs to evolve marketing and innovation strategies to be more in line with local consumer needs if it hopes to avoid consumer marketing fatigue as well as any potential post-hype slump as has been seen in other regions. ....

United Kingdom , New Zealand , Maarten Geraets , Smith Taweelerdniti , Gerben Kamps , Canada The Very Good Food Company , Thai Union Alternative Proteins , Thai Union , Singapore Health Promotion Board , Singapore Food Agency , Business Development Lena Tan , Thai Union Alternative Proteins Global Business Development , Meatless Farm , Remastered Foods , United States Planterra Foods , Very Good Food Company , Beyond Meat , Plant Meat , Singapore Based Herbyvore , Healthy Plate , Health Promotion Board ,