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Advertisers using Kochava will have a seamless transition into 2021 SANDPOINT, Idaho–(BUSINESS WIRE)–Kochava, the leading real-time data solutions company for omni-channel attribution and measurement, today announced strategic alignment with Facebook to help advertisers measure campaign performance on the SKAdNetwork using Kochava. Facebook will provide full interoperability for advertisers that use Kochava for SKAdNetwork signaling. When choosing Kochava, advertisers will have flexibility to select from four fully configurable models that incorporate any and all custom events tracked wit...

Press release content from Business Wire. The AP news staff was not involved in its creation. Kochava and Facebook Align for SKAdNetwork Support December 16, 2020 GMT SANDPOINT, Idaho--(BUSINESS WIRE)--Dec 16, 2020-- Kochava, the leading real-time data solutions company for omni-channel attribution and measurement, today announced strategic alignment with Facebook to help advertisers measure campaign performance on the SKAdNetwork using Kochava. Facebook will provide full interoperability for advertisers that use Kochava for SKAdNetwork signaling. When choosing Kochava, advertisers will have ...

Kochava Connects Advertisers with SKAdNetwork-Ready Growth Partners SANDPOINT, Idaho--(Business Wire)--Kochava, the leading real-time data solutions company for omni-channel attribution and measurement, today announced a SKAdNetwork Certification Program for partners, which will help marketers make the best-informed decisions on growth partners they can trust using this new technological platform. The SKAdNetwork is Apple’s answer to provide deterministic attribution, while protecting the privacy of individual users. Marketers will need to use a mobile measurement provider like Kochava to...