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Cold Calling is Still a Sales Rep's Best Kept Secret


Cold Calling is Still a Sales Rep s Best Kept Secret
ACCESSWIRE
24 May 2021, 09:05 GMT+10
NEW YORK, NY / ACCESSWIRE / May 23, 2021 / Cold calling has been the subject of a never-ending debate about whether this lead generation strategy is ‘dead and no longer effective. While having been a tried and true method of generating new sales for many businesses, a majority of sales representatives and account executives feel it takes a lot of work and is not worth the time invested. However, top sales professionals swear by using cold calling as their best strategy of choice.
Sales representatives making cold calls from the office. Image Credit: 123rf.com / Wavebreak Media Ltd. ....

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