History of the Max Mara Teddy Coat: 'A Hit Around the World' – WWD
Max Mara's Fluffy Residences around the world marked the Teddy Coat's 10th anniversary and were instant hits on social media.
Source: wwd.com
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Inside Max Mara's teddy-filled 'fluffy residence' in London
’Everyone’s favourite fashion teddy,’ is how Italian fashion house Max Mara describes its Teddy Coat, an enveloping piece of outerwear designed by creative director Ian Griffiths
Source: wallpaper.com
Max Mara's Ian Griffiths on Teddy Coat Anniversary – WWD
Max Mara's creative director Ian Griffiths still marvels at the success of the Teddy Coat, which marks its 10th anniversary.
Source: wwd.com
Ian Griffiths on Success of Max Mara's Teddy Coat
The creative director of the brand still marvels at the success of the signature style, which is marking its 10th anniversary.
Source: yahoo.com
Modern classic: Max Mara toasts ten years of the Teddy Coat
Max Mara has long been synonymous with excellent outerwear. It was in 1981 that Anne Marie Beretta designed the now-signature ‘101801’ for the Italian house, an elegant, masculine-cut wo
Source: wallpaper.com