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M&C Saatchi, Sydney has instructed Group Creative Director Andy Flemming that he can choose the manner of his own departure after an emotional meeting via video call. He will remain at the agency until the end of August.
July 23 2021, 9:58 am | BY Ricki Green | 18 Comments Woolworths is reaffirming its commitment to being the Fresh Food People with a reimagined ethos and campaign launching from today via M&C Saatchi Sydney. Today’s Fresh Food People puts customers’ current and future priorities at the forefront and supports Woolworths’ ambition to be the country’s most loved and trusted brand. Today’s Fresh Food People continues to celebrate locally grown fresh food, but also puts Woolworths’ diverse team across Supermarkets, Metro stores, online and the Woolworths Food Company at its he...
Woolworths goes green in latest campaign via M&C Saatchi for Olympics July 23, 2021 9:47 The campaign via M&C Saatchi features a montage focusing on all things green at Woolworths. The 60-second spot features a list of words rhyming with “green”, as well as referencing the green and gold colours of the Australian Olympic Team. The spot references Woolworths’ plan to be powered by 100% renewable energy by 2025, which competitor Coles has also committed to. ADVERTISEMENT Andrew Hicks, Woolworths’ group chief marketing officer, said: “Australia and the world has changed profoundly ove...
Screen icon, Nicole Kidman, provideds the face and narrative for this airline’s evocative new “Flying Reimagined” brand campaign. Screen icon, Nicole Kidman, provideds the face and narrative for this airline’s evocative new “Flying Reimagined” brand campaign. Etihad Airways today launched its new global brand campaign with the worldwide premiere of a new television commercial (TVC) in Abu Dhabi, attended by Hollywood actress, Nicole Kidman; representatives of the global media; and hundreds of specially-invited guests. Nicole Kidman is both star and narrator of the captivating feat...
A prized gem in the plains just went on the market for $32 million. This 2,200- acre hunting venue is spread across five counties in central Kansas. “Hooray Ranch is one of the biggest (agricultural recreation facility) ones for sale," said Tom McFarlane, Whitetail Properties Real Estate land specialist who is listing the property. "There's only a few of these type properties in the Midwest. They're pretty hard to come by." Like other agricultural lands in the U.S., McFarlane expects this property, which was established in 2013, to move quickly. Spanning five counties, which includes...