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Beverage products entering the Middle Eastern market need to be clean label and low in sugar in order to gain a strong local foothold, with both regulatory pressure and consumer demand firmly pushing trends in this direction.
FDA opened registration this week for a virtual public meeting and listening session it will hold Nov. 6-8 on strategies to reduce added sugar consumption, following a commitment it made last fall during the White House’s Conference on Hunger, Nutrition and Health and pressure from The Center for Science in the Public Interest and New York City Department of Health and Mental Hygiene.
Baking mix brand Moyu recently launched in the US better-for-you and healthier baked goods featuring konjac, which is gaining more widespread use, brand founder Gillian Hu told FoodNavigator-USA.
Spindrift is growing by tapping into the increased occasions for sparkling water and innovating around flavor, including seasonal varieties, the brand’s VP of marketing Sue Kim told FoodNavigator-USA.
Australian and New Zealand ministers responsible for the region’s food industry have called for clearer definitions for the term ‘added sugars’.