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Pixalate's April 2024 Ad Fraud Research on CTV Apps with the Highest Invalid Traffic (IVT) Rate on Roku, Amazon Fire TV, Apple TV, Samsung Smart TV App Stores sina.com.hk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from sina.com.hk Daily Mail and Mail on Sunday newspapers.
Pixalate Releases List of CTV Apps with the Highest Invalid Traffic (IVT, Including Ad Fraud) in August 2023 Across Roku, Amazon, Apple, Samsung App Stores streetinsider.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from streetinsider.com Daily Mail and Mail on Sunday newspapers.
Research reveals sports apps MLB (28%) and Fox Sports (12%) were among the Apple TV apps with the highest levels of IVT, inclusive of ad fraud, in August. ....
On Monday, Google, Amazon, ByteDance, Discord, Facebook (including WhatsApp), Reddit, Snap, Twitter, and YouTube were ordered by the Federal Trade Commission (FTC) to share detailed documentation about their data collection and processing operations, including algorithms, advertising information, and “each User Attribute that the Company uses, tracks, estimates, or derives.” FTC commissioners Rohit Chopra, Rebecca Slaughter, and Christine Wilson insisted in a statement justifying the order that “too much about the industry remains dangerously opaque.” The order, which follows the FTC’s lawsuit against Facebook last week, is part of a broader investigation into big tech’s business practices. Net Politics ....