Page 26 - Viant Technology News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Austin, TX (PRWEB) October 19, 2021 -- KERV Interactive, a recognized technology company specializing in visual IR driven interactive video and data for

Cloud Advertising Market to See Huge Growth by 2026 | Google, Oracle, Rackspace, Marin Software, Sprinklr

For decades, traditional TV advertisers have targeted ad messages at households. Jon Schulz, CMO at programmatic ad firm Viant Technology, joins eMarketer principal analyst at Insider Intelligence Nicole Perrin to discuss why even in the digital era it still makes sense to do so, and why advertiser spend will continue to shift into programmatic connected TV and linear TV.

Highlights - Total recorded investment across the advertising and marketing technology industries in Q1 2021 surpassed USD$23.7bn, with an average

Operator Hello, everyone, and welcome to Viant's first-quarter 2021 earnings webinar. My name is Kelcey, and I will be your operator today. Before I hand the call over to the Viant team, I would like to go over just a few housekeeping notes for the program. As a reminder, today's webinar is being recorded. [Operator instructions] We thank you for your attendance today, and I will now turn the webinar over to Nicole Borsje. Please go ahead, Nicole. Nicole Borsje -- Investor Relations Thank you, Kelcey. Good afternoon, and welcome to the Viant Technology first-quarter 2021 financial results co...