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How OTT and FAST Market Consolidation Will Spark a New Wave of Alternative Monetization Strategies

Vijay Sajja of Evergent explains how OTT and FAST market consolidation will spark a new wave of alternative monetization strategies. ....

United-states , America , Yoann-hinard , Alexey-zaberezhniy , Viacom , Video-solutions-system-analyst-at-oxagile , Consolidation-will-spark , New-wave , Alternative-monetization , Warner-bros-discovery , Although-pluto , North-america

Scripps Networks' Senior Director of Product Yazmin Wickham Talks Viewer-Centered OTT UX Design

Recently I caught up with Scripps Networks Senior Director of Product Yazmin Wickham to get a better sense of the role a Director of Product plays in developing and managing UX at a diversified media company in the OTT and CTV universe. I learned how Scripps approaches the viewer experience, both in AVOD and SVOD models, and attempts to deliver as consistent an experience as possible across a wide array of platform, and the challenges and advantages of maintaining a unified (or nearly unified) text stack across the board. ....

Ed-laczynski , Yazmin-wickham , Alexey-zaberezhniy , Nadine-krefetz , Court-tv , Youtube , Netflix , Samsung , Scripps-networks , Scripps-network-senior , Ew-scripps-corporation , Video-solutions-system-analyst-at-oxagile