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Feb 02, 2021 Time: 11:00 AM Eastern Standard Time Duration: 1 hour In February 2021, Ward’s Intelligence released new market research that underscores why it is critical for vehicle manufacturers to redefine operating strategies. An extremely expanded ecosystem, new software-based architectures, broadly deployed connectivity and the ability to identify and monetize data are increasingly impacting automotive OEMs’ business models and profit pool. The development of a reliable and complete ecosystem is key for future success, both inside and outside the vehicle. The new functionalities f...

Tom Murphy Volvo’s Polestar 2 BEV uses Google’s Android Automotive operating system. Google purchased Android in 2005. Android Automotive OS Hints at Advances in UX Android Automotive OS’s on-screen controls need to be intuitive and the displays need to provide only necessary information with minimal distraction, says Rightware marketing chief Derek Sellin. The Polestar 2 is the first production vehicle powered by Android Automotive OS. What we see in this particular battery-electric vehicle is just the tiniest glimpse into what’s possible when the automoti...

“Customers have an expectation of wanting everything, everywhere,” says Pete Wood of Sony. Scott Lyons says that when he joined Ford years ago, in-vehicle entertainment “was not really understood, beyond the radio and CD player.” Today, Ford and other major automakers realize consumers want an array of in-vehicle entertainment. Their buying decisions often are influenced by such offerings. “Customers have an expectation of wanting everything, everywhere,” says Pete Wood, senior vice president-digital distribution at Sony Pictures Entertainment. He and Lyons (below, left) a...

Wards Intelligence and Ally surveyed dealership owners, managers, sales and service staff about digital retailing.

Startup EV Maker Arrival Shuns Traditional Assembly “We don’t see ourselves as an auto company, but as a tech company designing (and making) vehicles,” says Arrival’s Chief Design Officer Jeremy Offer. Jeremy Offer heads electric-vehicle maker Arrival’s design team, but he notes his prior work experience is devoid of auto designing. The same goes for most members of his design team. “We’re industrial designers,” Offer says, contending that area of expertise is more in line with the unconventional way his startup company approaches EV manufacturing. Most of today’s EVs...