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Ashfield Health merges agencies to create Mind+Matter and Ashfield MedComms


Ashfield Health merges agencies to create Mind+Matter and Ashfield MedComms
Ashfield Health has announced a major rebrand
Ashfield Health has announced a major rebrand, shedding its previous Ashfield Healthcare Communications name and launching two new agencies – Mind+Matter and Ashfield MedComms.
Ashfield Health has merged UK-based agencies Ashfield Digital and Creative and Pegasus with US-headquartered Cambridge BioMarketing to form Mind+Matter.
This newly formed agency will work across a range of specialist areas, including consumer wellness, established pharma and rare and novel therapies.
Meanwhile, Ashfield MedComms unifies over 700 creatives, scientists, strategists and client partners under one scientific and medical communications agency. ....

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Medical Affairs Outsourcing Market Size Worth $3.47 Billion By 2028: Grand View Research, Inc.


Medical Affairs Outsourcing Market Size Worth $3.47 Billion By 2028: Grand View Research, Inc.
SAN FRANCISCO, Feb. 1, 2021 /PRNewswire/ The global medical affairs outsourcing market size is expected
to reach USD 3.47 billion by 2028 registering a CAGR of 12.2%, according to a new report by Grand View Research, Inc. Transformation in medical education and the rising number of orphan therapies for the treatment of rare diseases are some of the key factors propelling the market growth. The pharmaceutical companies are looking for assistance to systematically position the therapeutic outcomes of these therapies in the market. According to a report published by IQVIA in 2020, the U.S. FDA has approved 80 orphan indications in 2017 and about 57 in early 2020. ....

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